Job Description
Join our dynamic team as a Remote Digital Marketing Specialist and transform how brands connect with audiences in Boston and beyond. We're seeking a creative, data-driven professional to execute impactful digital campaigns while enjoying flexible remote work. This part-time role offers the perfect blend of autonomy and collaboration, allowing you to make meaningful contributions without the constraints of a traditional office. You'll work with cutting-edge tools and a supportive team dedicated to your professional growth.
Responsibilities
- Develop and execute data-driven digital marketing strategies across social media, email, and PPC channels
- Optimize campaigns using Google Analytics and SEO best practices to increase ROI
- Create compelling content including blog posts, ad copy, and email newsletters
- Analyze performance metrics and generate actionable weekly/monthly reports
- Collaborate with cross-functional teams to align marketing initiatives with business goals
- Manage social media calendars and engage with online communities
- Stay updated on industry trends and implement innovative marketing techniques
Qualifications
- 3+ years of digital marketing experience with proven campaign success
- Proficiency in Google Analytics, Google Ads, and Facebook Business Manager
- Strong understanding of SEO/SEM principles and content marketing
- Excellent written communication and creative storytelling skills
- Ability to work independently with minimal supervision
- Experience with marketing automation tools (HubSpot, Mailchimp)
- Portfolio demonstrating successful marketing campaigns
- Must be located in Boston metro area for timezone alignment