Job Description
Join InnovateOak, a dynamic Oakland-based tech startup, as our Remote Part-Time Marketing Coordinator. This flexible role (20 hours/week) offers the perfect blend of creativity and strategy to drive our brand growth while maintaining work-life balance. Collaborate with passionate professionals in a fully remote environment, contributing to impactful campaigns that resonate with Bay Area audiences. Ideal for marketing professionals seeking flexible opportunities without sacrificing career growth.
Responsibilities
- Develop and execute digital marketing campaigns across social media, email, and content platforms
- Analyze campaign performance metrics and optimize strategies using Google Analytics and HubSpot
- Create engaging content including blog posts, social media graphics, and email newsletters
- Manage brand partnerships and influencer collaborations within the Oakland community
- Coordinate virtual events and webinars to boost audience engagement
- Maintain and update CRM database for lead generation and nurturing
- Prepare monthly performance reports with actionable insights
Qualifications
- 2+ years of marketing experience with emphasis on digital channels
- Proficiency in marketing tools: Google Analytics, Mailchimp, Canva, and social media platforms
- Bachelor's degree in Marketing, Communications, or related field
- Exceptional written and verbal communication skills
- Ability to work independently with minimal supervision in remote settings
- Strong project management skills with attention to detail
- Experience with A/B testing and conversion rate optimization
- Portfolio demonstrating successful marketing campaigns