Job Description
Join InnovateTech Solutions as a Senior Digital Marketing Manager and lead our remote-first marketing initiatives from the comfort of your Florida home. We're seeking a results-driven expert to drive our digital transformation and elevate our brand presence across multiple channels. Enjoy competitive compensation, comprehensive benefits, and the flexibility of a fully remote position while working with a dynamic team of industry professionals.
Responsibilities
- Develop and execute comprehensive digital marketing strategies across SEO, PPC, social media, and email campaigns
- Lead cross-functional teams to achieve KPIs including lead generation, conversion rates, and ROI targets
- Analyze market trends and consumer behavior to identify growth opportunities in the Florida market
- Manage marketing budgets and optimize campaign performance using analytics tools
- Collaborate with product teams to align marketing initiatives with business objectives
- Mentor junior marketing professionals and foster a culture of innovation
Qualifications
- Bachelor's degree in Marketing, Business, or related field (MBA preferred)
- 8+ years of progressive digital marketing experience with 3+ years in leadership roles
- Proven track record of managing successful remote teams and projects
- Expertise in marketing automation tools (HubSpot, Marketo) and analytics platforms
- Strong strategic planning and budget management skills
- Florida residency required (must be physically located in FL)
- Certifications in Google Analytics, SEMrush, or HubSpot preferred