Job Description
Join our dynamic remote team as a Senior Digital Marketing Specialist and transform how brands connect with audiences in the Charlotte market! We're seeking a creative strategist to drive growth through innovative digital campaigns while enjoying the flexibility of working from home. This is your opportunity to make a measurable impact while advancing your career with a forward-thinking marketing agency.
Responsibilities
- Develop and execute comprehensive digital marketing strategies across SEO, PPC, and social media channels
- Analyze campaign performance data to optimize ROI and KPIs
- Lead content creation initiatives including blog posts, email campaigns, and video scripts
- Manage paid advertising budgets across Google Ads and social platforms
- Collaborate with cross-functional teams to align marketing with business objectives
- Stay current with digital marketing trends and algorithm updates
Qualifications
- 5+ years of digital marketing experience with proven campaign success
- Expertise in Google Analytics, SEMrush, and marketing automation tools
- Strong analytical skills with ability to translate data into actionable insights
- Certification in Google Ads, HubSpot, or equivalent preferred
- Exceptional written communication and project management abilities
- Portfolio demonstrating successful marketing campaigns