Job Description
Join our award-winning remote-first team as we revolutionize digital marketing strategies from Milwaukee to global markets. We're seeking a dynamic Senior Digital Marketing Specialist to drive innovative campaigns that transform brands. Enjoy flexible schedules, comprehensive benefits, and collaborative virtual workspaces. Immediate openings for remote professionals ready to make an impact. Grow your career with industry leaders while staying connected to Milwaukee's vibrant tech community.
Responsibilities
- Develop and execute multi-channel digital marketing campaigns across SEO, SEM, social media, and email
- Analyze campaign performance data using Google Analytics and Adobe Analytics to optimize ROI
- Lead content strategy creation for blogs, whitepapers, and video assets
- Manage PPC budgets exceeding $500K across Google Ads and social platforms
- Collaborate with cross-functional teams on product launches and brand initiatives
- Maintain and grow CRM databases with targeted audience segmentation
- Stay current with digital marketing trends and algorithm updates
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 5+ years digital marketing experience with proven ROI results
- Advanced proficiency in Google Analytics, SEMrush, and HubSpot
- Strong portfolio demonstrating successful B2B campaign execution
- Certifications in Google Ads, Google Analytics, and/or Hootsuite
- Experience managing remote teams and virtual collaboration tools
- Exceptional written communication and presentation skills
- Milwaukee residency preferred (virtual team meetups quarterly)