Job Description
Join our award-winning remote team as a Senior Digital Marketing Specialist and transform brands in the digital space. We're seeking a results-driven professional to execute cutting-edge marketing strategies from the comfort of your Houston home with fully flexible hours. This full-time remote position offers competitive compensation, comprehensive benefits, and the autonomy to thrive in a performance-driven culture. InnovateTech Solutions is a fast-growing digital agency committed to fostering innovation and work-life balance.
Responsibilities
- Develop and execute multi-channel digital marketing campaigns across SEO, PPC, and social media platforms
- Analyze performance metrics using Google Analytics and Adobe Analytics to optimize ROI
- Lead content strategy creation for blog, video, and email marketing initiatives
- Manage digital advertising budgets and allocate resources across channels
- Collaborate with cross-functional teams to align marketing with business objectives
- Conduct market research and competitor analysis to identify growth opportunities
- Maintain and optimize CRM systems for lead generation and nurturing
Qualifications
- 5+ years of digital marketing experience with proven campaign success
- Advanced proficiency in Google Ads, Facebook Ads Manager, and SEO tools (SEMrush, Ahrefs)
- Bachelor's degree in Marketing, Business, or related field
- Google Analytics and HubSpot certifications required
- Expertise in A/B testing, conversion rate optimization, and marketing automation
- Strong analytical skills with data-driven decision-making ability
- Excellent written and verbal communication skills