Job Description
Join Crescent City Digital's innovative team as a Senior Digital Marketing Specialist and transform how brands connect with New Orleans audiences. We're seeking a results-driven expert to lead our remote-first marketing initiatives while embracing the vibrant culture of the Big Easy. This 100% remote role offers the flexibility to work from anywhere while driving impactful campaigns for local and national clients. Enjoy competitive compensation, comprehensive benefits, and the opportunity to shape the future of digital marketing in Louisiana.
Responsibilities
- Develop and execute multi-channel digital marketing strategies including SEO, PPC, and email campaigns
- Analyze market trends and consumer behavior to optimize campaign performance
- Manage social media platforms and content calendars for diverse brand portfolios
- Lead A/B testing initiatives to improve conversion rates and ROI
- Collaborate with cross-functional teams on brand storytelling and visual content
- Generate monthly performance reports with actionable insights for clients
- Maintain strict adherence to digital compliance regulations and brand guidelines
Qualifications
- Bachelor's degree in Marketing, Communications, or related field (5+ years experience accepted in lieu)
- Proven expertise in Google Analytics, SEMrush, and marketing automation tools
- Strong portfolio demonstrating successful campaign results across industries
- Advanced knowledge of SEO best practices and content strategy development
- Exceptional analytical skills with data-driven decision-making abilities
- Experience managing remote teams and asynchronous workflows
- Certification in Google Ads, HubSpot, or similar marketing platforms preferred
- Deep understanding of New Orleans market and local consumer preferences