Job Description
Join InnovateAZ Solutions as a Senior Digital Marketing Specialist and revolutionize how brands connect with audiences in the digital sphere. We're a Phoenix-based leader in data-driven marketing seeking a remote expert to spearhead our digital transformation initiatives. Enjoy 100% remote work flexibility while collaborating with a passionate team dedicated to innovation and measurable results. This full-time role offers competitive compensation, comprehensive benefits, and opportunities for professional growth in a dynamic environment.
Responsibilities
- Develop and execute comprehensive digital marketing strategies across SEO, SEM, social media, and email campaigns
- Analyze performance metrics using tools like Google Analytics and Adobe Analytics to optimize ROI
- Lead content creation initiatives including blog posts, whitepapers, and video scripts
- Manage paid advertising budgets across Google Ads, Facebook Ads, and LinkedIn Ads
- Collaborate with design teams to create compelling visual assets
- Present monthly performance reports to executive stakeholders
- Stay updated on industry trends and algorithm changes
Qualifications
- Bachelor's degree in Marketing, Business, or related field
- 5+ years of digital marketing experience with proven ROI results
- Advanced proficiency in Google Analytics, Google Ads, and SEO tools
- Experience managing PPC budgets of $50,000+
- Strong analytical skills with data-driven decision making
- Excellent written and verbal communication skills
- Certifications in Google Ads, HubSpot, or Facebook Blueprint preferred
- Ability to work independently in a remote environment