Job Description
Join our award-winning remote team as a Senior Digital Marketing Specialist and transform brands from the comfort of your home office. We're seeking a data-driven innovator to lead digital campaigns that captivate audiences and drive measurable growth. Enjoy 100% remote flexibility with competitive compensation, comprehensive benefits, and opportunities to shape the future of digital marketing.
Responsibilities
- Develop and execute multi-channel digital marketing strategies across SEO, SEM, and social media platforms
- Analyze campaign performance using Google Analytics, Adobe Analytics, and marketing automation tools
- Lead A/B testing initiatives to optimize conversion rates and ROI
- Manage PPC budgets exceeding $50K monthly across Google Ads and Meta Business Suite
- Create compelling content for blogs, emails, and landing pages using HubSpot
- Collaborate with cross-functional teams to align marketing with business objectives
- Present performance insights to executive stakeholders through monthly reporting
Qualifications
- Bachelor's degree in Marketing, Communications, or related field (or equivalent experience)
- 5+ years of digital marketing experience with proven ROI results
- Expertise in SEO tools (SEMrush, Ahrefs) and paid advertising platforms
- Advanced proficiency in Google Analytics 4 and marketing automation
- Strong portfolio showcasing successful campaign case studies
- Certifications in Google Ads, Meta Blueprint, or HubSpot preferred
- Exceptional analytical skills with data-driven decision-making ability