Job Description
Join our award-winning digital marketing team as a fully remote Senior Marketing Specialist in sunny Florida! InnovateTech Solutions is seeking a dynamic professional to lead our client acquisition strategy. Enjoy full-time remote work with competitive compensation, comprehensive benefits, and flexible scheduling. This role requires 40 hours/week with occasional evening collaboration for global campaigns.
Why You'll Love Working With Us: Unlimited PTO, $5,000 annual professional development stipend, health/dental/vision insurance, and quarterly team retreats across Florida's premier destinations.
Responsibilities
- Develop and execute multi-channel digital marketing campaigns across SEO, SEM, and social media platforms
- Analyze campaign performance using Google Analytics, HubSpot, and Tableau to drive ROI optimization
- Lead A/B testing initiatives for landing pages and email sequences to boost conversion rates
- Manage $500K+ monthly advertising budget across Google Ads and Meta Business Suite
- Collaborate with product teams to create data-driven content marketing strategies
- Mentor junior marketing specialists through weekly performance reviews
- Present quarterly growth reports to executive stakeholders using visual dashboards
Qualifications
- 5+ years of digital marketing experience with proven results in B2B tech sector
- Expert proficiency in Google Analytics, Google Ads, and Meta Business Suite
- Advanced certification in HubSpot or Marketo marketing automation
- Strong analytical skills with experience in SQL and data visualization tools
- Portfolio demonstrating successful $500K+ ad campaign management
- Bachelor's degree in Marketing, Communications, or related field
- Excellent written communication skills for executive-level reporting
- Remote work experience with asynchronous collaboration tools