Job Description
Join Growth Dynamics Inc. as a Senior Digital Marketing Specialist and revolutionize our remote-first marketing strategy! We're seeking a results-driven expert to lead our digital initiatives while enjoying Minneapolis' vibrant culture from home. With 100% remote work, flexible hours, and comprehensive benefits, this role empowers you to innovate without boundaries. Collaborate with cross-functional teams, drive data-driven campaigns, and shape the future of digital marketing—all while maintaining work-life balance. Your expertise will directly impact our brand's growth trajectory in a supportive, agile environment.
Responsibilities
- Develop and execute comprehensive digital marketing strategies across SEO, SEM, and social media channels
- Analyze campaign performance metrics and optimize conversion funnels
- Lead content creation initiatives for blogs, emails, and landing pages
- Manage PPC budgets and maximize ROI across Google Ads and Meta platforms
- Conduct market research and competitor analysis to identify growth opportunities
- Mentor junior marketers and coordinate with design/product teams
- Generate monthly performance reports with actionable insights
Qualifications
- Bachelor's degree in Marketing, Communications, or related field (5+ years experience)
- Proven expertise in Google Analytics, SEMrush, and marketing automation tools
- Advanced proficiency in SEO/SEM best practices and Google Ads certification
- Strong analytical skills with data-driven decision-making experience
- Excellent written communication and project management abilities
- Experience managing remote teams and asynchronous collaboration tools
- Portfolio demonstrating successful digital marketing campaigns