Job Description
Join GrowthForge Analytics as a remote Senior Digital Marketing Specialist and revolutionize how Detroit businesses connect with their audiences. We're seeking a data-driven innovator to lead our digital transformation initiatives while enjoying the flexibility of full-time remote work. You'll collaborate with Fortune 500 clients across Michigan's thriving tech corridor, crafting data-backed strategies that deliver measurable ROI. Our award-winning culture combines startup agility with enterprise resources, offering uncapped growth potential and cutting-edge tools.
This role includes competitive benefits: comprehensive health insurance, $5,000 annual education stipend, quarterly team retreats in Detroit's vibrant downtown, and flexible scheduling to accommodate your lifestyle. You'll work with industry leaders while making real impact on Michigan's digital economy.
Responsibilities
- Develop and execute multi-channel digital marketing campaigns across SEO, SEM, and social media platforms
- Analyze market trends and consumer behavior data to optimize campaign performance
- Lead A/B testing initiatives to improve conversion rates by 30%+ quarterly
- Manage $500K+ annual digital advertising budgets with ROI-focused allocation
- Present performance insights to C-suite stakeholders through data visualizations
- Mentor junior marketing specialists and conduct quarterly training workshops
Qualifications
- Bachelor's degree in Marketing, Business Analytics, or related field
- 5+ years digital marketing experience with proven ROI track record
- Advanced proficiency in Google Analytics, HubSpot, and marketing automation tools
- Certification in Google Ads, Meta Blueprint, or similar digital marketing credentials
- Strong experience with CRM platforms (Salesforce/Marketo) and marketing attribution models
- Exceptional data storytelling abilities with executive presentation experience
- Demonstrated success in managing remote teams across time zones