Job Description
Join our dynamic team at BlueWave Innovations as a Senior Digital Marketing Specialist and revolutionize how brands connect with audiences remotely. We're seeking a strategic thinker with a passion for data-driven creativity to lead our digital initiatives from the comfort of your Memphis home. Enjoy flexible hours, competitive benefits, and the opportunity to shape innovative marketing campaigns that impact national brands.
What You'll Love:
- 100% remote work with flexible scheduling
- Comprehensive health, dental, and vision insurance
- Professional development stipend and virtual team events
- Collaborative culture with quarterly in-person meetups in Memphis
Responsibilities
- Develop and execute multi-channel digital marketing strategies across SEO, PPC, and social media
- Analyze campaign performance metrics using Google Analytics and Adobe Analytics
- Manage $500K+ annual digital advertising budgets with ROI optimization
- Create compelling content for blogs, email campaigns, and landing pages
- Lead A/B testing initiatives to improve conversion rates
- Coordinate with cross-functional teams for cohesive brand messaging
- Stay current with digital marketing trends and algorithm updates
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 5+ years of digital marketing experience with measurable ROI results
- Advanced proficiency in Google Ads, Facebook Ads Manager, and SEO tools
- Certification in Google Analytics, HubSpot, or similar platforms preferred
- Strong data analysis skills with experience in dashboard creation
- Exceptional written communication and project management abilities
- Portfolio demonstrating successful campaign execution