Job Description
Join Coastal Digital Marketing Agency as our Senior Social Media Manager and lead innovative digital campaigns for premier clients across the coastal Virginia region. We're seeking a creative strategist with proven experience transforming brands into social media powerhouses. Enjoy a collaborative environment in our oceanfront Virginia Beach headquarters, where your expertise will shape our clients' digital presence and drive measurable ROI.
What We Offer:
• Competitive salary with performance bonuses
• Comprehensive health benefits and retirement plan
• Flexible hybrid work schedule
• Professional development stipend
• Vibrant office culture with ocean views
Responsibilities
- Develop and execute multi-platform social media strategies across Instagram, Facebook, LinkedIn, TikTok, and Twitter
- Create engaging content calendars with original graphics, videos, and written copy
- Analyze campaign performance using tools like Sprout Social and Google Analytics
- Manage paid advertising budgets with $50K+ monthly allocations
- Lead a team of 3 social media specialists
- Collaborate with marketing and sales teams on integrated campaigns
- Stay current on platform algorithm changes and industry trends
- Report quarterly KPIs to executive stakeholders
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 5+ years of social media management experience
- Proven track record of growing brand engagement by 40%+
- Advanced knowledge of social media analytics tools
- Experience managing paid social advertising budgets
- Strong portfolio demonstrating content creation excellence
- Certification in Meta Blueprint or Hootsuite preferred
- Ability to work in fast-paced agency environment