Job Description
Join our award-winning digital marketing team in Atlanta's vibrant Buckhead district as we revolutionize brand storytelling through cutting-edge social media strategies. We're seeking a dynamic Senior Social Media Manager to lead our client portfolio of Fortune 500 brands in crafting data-driven campaigns that drive measurable ROI. Enjoy competitive benefits including flexible remote work options, professional development stipends, and a collaborative culture that values creativity and innovation.
Responsibilities
- Develop and execute comprehensive social media strategies across platforms including Instagram, TikTok, LinkedIn, and Twitter
- Analyze campaign performance using tools like Sprout Social and Google Analytics to optimize engagement and conversion metrics
- Manage a $500K+ annual social media budget with ROI-focused allocation decisions
- Lead a team of 3 junior specialists through mentorship and project oversight
- Collaborate with creative department to produce viral-worthy content including video and interactive experiences
- Monitor industry trends and competitor activities to identify emerging opportunities
- Present quarterly performance reports to C-suite stakeholders with actionable insights
Qualifications
- Bachelor's degree in Marketing, Communications, or related field with 5+ years social media management experience
- Proven track record of scaling social media presence for B2B and B2C brands (portfolio required)
- Advanced proficiency in social analytics platforms and CRM integration
- Expertise in paid social advertising with $100K+ campaign management experience
- Strong understanding of SEO/SEM principles and cross-platform marketing funnels
- Exceptional written communication skills with ability to adapt brand voice across platforms
- Google Analytics and HubSpot certifications preferred