Job Description
Join our award-winning digital marketing agency in sunny San Diego! We're seeking a passionate Senior Social Media Manager to lead our client's online presence and drive measurable growth. As a key player in our dynamic team, you'll craft compelling social strategies that captivate audiences and boost brand loyalty. Enjoy competitive benefits, flexible work arrangements, and opportunities to work with Fortune 500 brands in our modern downtown office.
Responsibilities
- Develop and execute multi-platform social media strategies across Instagram, TikTok, LinkedIn, and Facebook
- Manage content calendars with 15+ posts/month, including graphics, videos, and copy
- Analyze campaign performance using Sprout Social and Google Analytics to optimize ROI
- Lead community engagement initiatives to increase follower interaction by 40%
- Collaborate with design team to produce on-brand visual assets
- Monitor industry trends and competitor activities to identify opportunities
- Report monthly KPIs to stakeholders with actionable insights
Qualifications
- 5+ years managing social media for B2B/B2C brands with proven growth metrics
- Expertise in social advertising (Meta Business Suite, LinkedIn Ads)
- Strong portfolio demonstrating viral campaigns and engagement rates >5%
- Proficiency in Canva, Adobe Creative Suite, and scheduling tools
- Google Analytics certification or equivalent data analysis experience
- Ability to thrive in fast-paced environment with multiple clients
- BA/BS in Marketing or Communications preferred