Job Description
Join InnovateTech Solutions as a Senior Social Media Manager and lead our digital transformation in Richmond's thriving tech hub. We're seeking a strategic visionary to amplify our brand presence across all social platforms, drive explosive audience growth, and convert followers into loyal customers. This high-impact role offers competitive compensation, flexible remote options, and the opportunity to shape our next-gen social strategy. If you're ready to elevate brands with data-driven creativity and cutting-edge tactics, apply today to join our award-winning marketing team.
Responsibilities
- Develop and execute multi-platform social media strategies driving 40%+ YoY growth
- Lead paid social campaigns with $500K+ annual budgets, optimizing CTR and CPA
- Create viral content calendars blending brand storytelling with performance metrics
- Analyze ROI across 15+ KPIs using Sprout Social and Google Analytics
- Manage cross-functional teams including designers, copywriters, and influencers
- Present quarterly growth reports to C-suite with actionable insights
- Stay ahead of algorithm changes and emerging platform features
Qualifications
- 5+ years managing enterprise-level social media with $1M+ budgets
- Proven track record scaling brand following 100%+ in 18 months
- Expertise in paid social (Meta, LinkedIn, TikTok Ads Manager)
- Advanced proficiency in social analytics tools (Sprout, Hootsuite, Brandwatch)
- Certified in Meta Blueprint or Google Analytics
- Portfolio demonstrating viral campaigns and conversion-driven results
- Experience leading remote teams and agency partnerships
- Bachelor's degree in Marketing, Communications, or related field