Job Description
Join our award-winning digital marketing agency at the heart of Detroit's revitalized tech scene! We're seeking a visionary Social Media Manager to amplify our clients' brands and drive measurable growth. You'll lead creative campaigns across platforms, analyze performance data, and collaborate with cross-functional teams to deliver exceptional ROI. This role offers competitive compensation, comprehensive benefits, and the opportunity to shape Detroit's digital landscape.
Responsibilities
- Develop and execute data-driven social media strategies across 5+ platforms
- Create engaging content calendars with 15+ posts/month (video, graphics, copy)
- Analyze campaign metrics using Sprout Social/Hootsuite tools
- Manage paid ad budgets ($5K-$10K/month) with A/B testing
- Coordinate with design teams for visual asset creation
- Report weekly performance insights to CMO
- Lead crisis communication protocols for brand reputation
Qualifications
- 5+ years social media management experience
- Portfolio demonstrating 10+ successful campaigns
- Expertise in Facebook/Instagram/TikTok ad platforms
- Google Analytics and HubSpot certification required
- Proficiency in Canva/Adobe Creative Suite
- Experience managing B2B and B2C brands
- Degree in Marketing/Communications or equivalent
- Detroit metro area residency preferred