Job Description
Join our award-winning marketing team at Coastal Digital Innovations as we revolutionize brand storytelling in Virginia's vibrant coastal market. We're seeking a dynamic Social Media Manager to amplify our clients' digital presence through strategic, data-driven campaigns. This role offers a competitive salary plus a $5,000 sign-on bonus for qualified candidates who can demonstrate proven expertise in scaling social communities and driving measurable ROI.
Located in the heart of Virginia Beach, you'll collaborate with creative professionals to develop integrated digital strategies that captivate audiences across platforms. Our culture celebrates innovation, work-life balance, and professional growth through ongoing training and certifications.
Responsibilities
- Develop and execute comprehensive social media strategies across 5+ platforms (Instagram, TikTok, LinkedIn, Facebook, Twitter)
- Manage content calendars with 15+ weekly posts including graphics, videos, and interactive stories
- Analyze campaign performance using Sprout Social and Google Analytics to optimize engagement and conversions
- Lead community management initiatives responding to 100+ daily interactions within 2-hour SLA
- Coordinate with design team to produce on-brand visual assets maintaining brand consistency
- Monitor industry trends and competitor activity to identify growth opportunities
- Manage paid social budgets averaging $5,000 monthly across client campaigns
Qualifications
- 3+ years of proven social media management experience with measurable growth metrics
- Proficiency in analytics tools (Sprout Social, Hootsuite, Google Analytics)
- Portfolio demonstrating successful campaign execution with 20%+ engagement growth
- Certification in Meta Blueprint or Google Digital Marketing preferred
- Experience managing B2B and B2C clients in competitive markets
- Strong written communication skills with ability to adapt tone for diverse audiences
- Ability to work flexible hours including evenings/weekends for campaign launches
- Knowledge of Virginia Beach market demographics and regional trends