Job Description
Join Our Dynamic Team as Social Media Manager in Lexington, KY!
We're urgently seeking a creative strategist to elevate our digital presence. This is your chance to drive brand growth through innovative social media campaigns in Kentucky's thriving tech hub. Enjoy competitive compensation, flexible scheduling, and a culture that values bold ideas.
What You'll Achieve:
You'll own our social ecosystem across all platforms, transforming complex brand narratives into viral moments. We provide cutting-edge tools and a collaborative environment where your expertise directly impacts our market expansion.
Responsibilities
- Develop and execute multi-platform social strategies (Facebook, Instagram, TikTok, LinkedIn)
- Create viral content calendars with 15+ pieces of engaging weekly content
- Analyze campaign performance using Google Analytics and Sprout Social
- Manage $50K+ monthly ad budgets with 20%+ ROI targets
- Lead cross-functional campaigns with sales and product teams
- Train junior staff on social media best practices
Qualifications
- Bachelor's degree in Marketing/Communications or 4+ years equivalent experience
- Proven 3+ years managing B2B social media with 100K+ follower growth
- Advanced proficiency in Canva, Adobe Creative Suite, and Hootsuite
- Expertise in social listening tools (Brandwatch, Talkwalker)
- Data-driven mindset with experience A/B testing creatives
- Crisis management certification preferred