Job Description
Join our dynamic marketing team as a Social Media Manager with flexible hours! Innovate Digital Solutions is seeking a creative strategist to elevate our brand's digital presence in Bakersfield. Enjoy a hybrid work environment with adaptable scheduling while driving our social media growth. You'll craft compelling campaigns, analyze performance metrics, and engage our vibrant online community. This role offers competitive compensation and the freedom to work during your most productive hours.
Responsibilities
- Develop and execute multi-platform social media strategies across Instagram, Facebook, LinkedIn, and TikTok
- Create engaging content calendars with 15+ posts weekly including graphics, videos, and stories
- Analyze performance metrics using Sprout Social and Google Analytics to optimize campaigns
- Manage community engagement with 95% response rate within 2 hours
- Coordinate with design team for visual assets and seasonal campaigns
- Track ROI and generate monthly performance reports for stakeholders
- Stay current with algorithm changes and emerging platform trends
Qualifications
- 3+ years proven social media management experience with measurable growth metrics
- Expertise in scheduling tools like Buffer/Hootsuite and graphic design (Canva/Adobe)
- Strong analytical skills with ability to translate data into actionable insights
- Portfolio demonstrating successful brand campaigns and audience growth
- Flexibility to work core hours (9 AM - 3 PM) with adaptable schedule options
- Excellent written communication skills with attention to brand voice
- Ability to work independently while collaborating with cross-functional teams