Job Description
Join our award-winning digital marketing agency in the heart of Baltimore! We're seeking a creative and data-driven Social Media Manager to elevate our clients' brands across all platforms. You'll develop cutting-edge strategies, manage content calendars, and drive measurable ROI through innovative campaigns. This hybrid role offers competitive benefits, professional development, and the opportunity to work with Baltimore's most exciting businesses.
Responsibilities
- Develop and execute comprehensive social media strategies across Instagram, TikTok, LinkedIn, and Facebook
- Create engaging content calendars with 95% on-brand visual and written assets
- Analyze campaign performance using Sprout Social and Google Analytics to optimize KPIs
- Manage community engagement with 4-hour response time for all inquiries
- Collaborate with design teams for monthly campaign refreshes
- Report monthly ROI to stakeholders with actionable insights
Qualifications
- 5+ years of social media management experience with B2B and B2C clients
- Proven track record growing organic engagement by 40%+ year-over-year
- Advanced proficiency in Sprout Social, Meta Business Suite, and Canva
- Strong understanding of Baltimore market trends and local demographics
- Google Analytics certification or equivalent digital marketing credential
- Portfolio showcasing 3+ successful social media campaigns