Job Description
Are you a creative storyteller with a passion for the equipment industry?
Baltimore GearTech Solutions is seeking a dynamic Social Media Manager to drive our brand presence and engage our audience. We believe in empowering our team with the best tools, which is why we provide top-tier equipment for all content creation needs.
In this role, you will be the voice of our brand, crafting compelling narratives that resonate with our clients and partners. You will have the autonomy to shape our digital footprint while utilizing state-of-the-art gear to produce professional-grade content.
Responsibilities
- Develop and execute a comprehensive social media strategy tailored to the heavy equipment and industrial sectors.
- Create high-quality, visually stunning content (photos, videos, graphics) using the equipment provided by the company.
- Manage community engagement by responding to comments, messages, and inquiries in a timely and professional manner.
- Analyze key performance metrics (KPIs) to optimize content strategy and improve audience growth.
- Collaborate with the sales and product teams to align social campaigns with business goals.
- Stay abreast of industry trends and competitor activities to keep our brand ahead of the curve.
Qualifications
- 3-5 years of proven experience in social media management or digital marketing.
- Demonstrated ability to create professional-grade visual content using industry-standard equipment.
- Strong understanding of social media algorithms, SEO principles, and analytics tools (Google Analytics, Hootsuite).
- Excellent written and verbal communication skills with a keen eye for detail.
- A portfolio showcasing successful campaigns and creative projects.
- Ability to work independently and manage multiple projects in a fast-paced environment.