Job Description
Are you a creative storyteller looking to make an impact in the vibrant heart of North Carolina? Apex Digital Group is seeking a visionary Social Media Manager to join our award-winning marketing team. We understand the importance of having the right tools, which is why we offer a comprehensive Equipment Provided package to all full-time employees.
In this role, you will be the architect of our digital presence, crafting compelling narratives that resonate with our audience and drive engagement. You will have the autonomy to experiment, the support of a collaborative team, and the peace of mind knowing that your workspace is fully equipped.
Why Join Us?
- Equipment Provided: High-performance laptop, ergonomic monitor, and all necessary peripherals included.
- Hybrid Flexibility: Enjoy a flexible work schedule with a hybrid model from our Charlotte hub.
- Professional Growth: Access to top-tier training and continuous learning opportunities.
Responsibilities
- Strategy Development: Develop and execute comprehensive social media strategies that align with business goals and drive brand awareness.
- Content Creation: Create high-quality, engaging content (copy, graphics, and video) across all platforms including LinkedIn, Instagram, and TikTok.
- Community Management: Foster a vibrant online community by actively monitoring, responding to, and engaging with followers.
- Analytics & Reporting: Monitor key performance indicators (KPIs) and produce monthly reports to optimize future campaigns.
- Brand Voice: Ensure all communications maintain the premium and professional voice of Apex Digital Group.
- Campaign Management: Plan and execute paid social media campaigns to support lead generation and sales objectives.
Qualifications
- Experience: 3+ years of proven experience in social media management or digital marketing.
- Technical Skills: Proficiency with social media management tools (e.g., Hootsuite, Buffer) and design tools (e.g., Canva, Adobe Creative Suite).
- Writing Ability: Exceptional writing skills with a keen eye for detail and grammar.
- Analytics: Strong analytical skills with the ability to interpret data and make data-driven decisions.
- Education: Bachelor's degree in Marketing, Communications, or a related field preferred.
- Self-Starter: Ability to work independently in a remote or hybrid setting with provided equipment.