Job Description
Join our dynamic marketing team as a Social Media Manager and become the voice of our brand in the digital landscape. At Innovate Digital Solutions, we're revolutionizing how businesses connect with audiences online, and we need a creative strategist to lead our social media initiatives. You'll develop compelling content, analyze performance metrics, and drive engagement across platforms while collaborating with cross-functional teams to amplify our brand presence. This is your opportunity to shape our digital narrative in one of America's fastest-growing tech hubs.
Responsibilities
- Develop and execute data-driven social media strategies across Instagram, LinkedIn, Twitter, and TikTok
- Create engaging content calendars with original graphics, videos, and copy
- Analyze campaign performance using tools like Google Analytics and Sprout Social
- Manage community engagement, responding to comments and messages promptly
- Collaborate with design and product teams for cohesive brand messaging
- Monitor industry trends and competitor activities to identify growth opportunities
- Report on KPIs and present monthly performance insights to stakeholders
Qualifications
- 3+ years of professional social media management experience
- Proven track record of growing brand engagement and follower counts
- Expertise in social media analytics tools and paid advertising campaigns
- Strong portfolio demonstrating creative content production
- Experience with social media scheduling platforms (Hootsuite, Buffer)
- Ability to translate data into actionable strategies
- Excellent written communication and storytelling skills
- BA/BS in Marketing, Communications, or related field