Job Description
Join our dynamic marketing team at Innovate Digital Solutions and lead our social media strategy in Detroit's thriving tech scene! We're seeking a creative and data-driven Social Media Manager to elevate our brand presence across all platforms. This immediate hire opportunity offers competitive compensation, flexible work arrangements, and the chance to shape our digital narrative in one of America's most vibrant cities.
Responsibilities
- Develop and execute comprehensive social media strategies across Instagram, LinkedIn, Twitter, and TikTok
- Create engaging content calendars with original graphics, videos, and copy
- Analyze campaign performance using analytics tools to drive ROI optimization
- Manage community engagement and brand reputation across all channels
- Collaborate with cross-functional teams for integrated marketing campaigns
- Stay current on platform algorithm changes and emerging trends
- Report on KPIs and present insights to leadership monthly
Qualifications
- 3+ years of proven social media management experience
- Expertise in content creation tools (Canva, Adobe Creative Suite)
- Strong analytical skills with proficiency in Sprout Social/Hootsuite
- Experience managing paid social media campaigns ($5k+ monthly budgets)
- Bachelor's degree in Marketing, Communications, or related field
- Portfolio demonstrating successful brand campaigns
- Ability to thrive in fast-paced, deadline-driven environments
- Detroit metro area residency preferred