Job Description
Join Coastal Digital Innovations as our next Social Media Manager and lead transformative digital campaigns in the vibrant coastal city of Corpus Christi. We're seeking a strategic visionary to amplify our brand's voice across platforms, drive measurable ROI, and cultivate engaged communities. This high-impact role offers competitive compensation, flexible work arrangements, and the opportunity to shape our digital marketing future while enjoying South Texas's unique lifestyle.
Responsibilities
- Develop and execute comprehensive social media strategies across 5+ platforms (Instagram, TikTok, LinkedIn, Facebook, Twitter)
- Create compelling content calendars with 90%+ on-time delivery rate
- Analyze performance metrics to optimize campaigns and increase engagement by 25% YoY
- Manage $50K+ monthly ad budgets with CPA under $8
- Lead cross-functional collaboration with design and sales teams
- Monitor industry trends and competitor activities
- Present monthly ROI reports to C-suite stakeholders
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 5+ years proven social media management experience with enterprise brands
- Advanced proficiency in Sprout Social, Hootsuite, and Google Analytics
- Certification in Meta Blueprint and/or HubSpot Marketing
- Portfolio demonstrating viral campaigns with 500K+ reach
- Strong understanding of A/B testing and conversion optimization
- Ability to manage remote teams and agency partnerships
- Expert knowledge of SEO and content marketing principles