Job Description
Are you ready to elevate your career in digital marketing?
Apex Digital Group is currently seeking a strategic and creative Social Media Manager to join our growing team in Toledo, OH. We are looking for a passionate individual who can craft compelling narratives, drive engagement, and grow our brand presence across all major platforms.
In this role, you will be the voice of our brand, managing everything from high-level strategy to daily community interaction. If you thrive in a fast-paced environment and have a proven track record of building loyal online communities, we want to hear from you.
Why Join Apex Digital Group?
- Competitive salary and comprehensive benefits package.
- Opportunity for rapid career growth and leadership development.
- A collaborative and innovative work culture.
What You'll Do:
As our Social Media Manager, you will be responsible for developing and executing social media strategies that align with our business goals. You will create high-quality content that resonates with our target audience and drives meaningful results.
Responsibilities
- Strategy Development: Develop, implement, and manage comprehensive social media strategies aligned with company goals to increase brand awareness and engagement.
- Content Creation: Create engaging, scroll-stopping content including copy, graphics, videos, and stories for platforms like Facebook, Instagram, LinkedIn, and Twitter.
- Community Management: Monitor, moderate, and engage with the online community to foster relationships and handle customer inquiries professionally.
- Analytics & Reporting: Track key performance indicators (KPIs) and generate weekly/monthly reports to measure campaign success and optimize future content.
- Collaboration: Work closely with the design and content teams to ensure brand consistency across all channels.
- Ad Campaigns: Manage paid social media advertising budgets and campaigns to maximize ROI and lead generation.
Qualifications
- Experience: Minimum of 3-5 years of proven experience in social media management or digital marketing.
- Tools: Proficiency with social media management tools (e.g., Hootsuite, Buffer, Sprout Social) and design tools (e.g., Canva, Adobe Creative Suite).
- Writing Skills: Exceptional writing and editing skills with a keen eye for detail and brand voice.
- Data Analysis: Strong analytical skills with the ability to interpret data and make data-driven decisions.
- Communication: Excellent verbal and written communication skills, with the ability to articulate complex ideas simply.
- Self-Starter: Highly motivated, organized, and able to manage multiple projects simultaneously in a remote or hybrid setting.