Job Description
Join Atlanta Digital Innovators as our Part-Time Social Media Manager and become the voice of our dynamic brand! We're seeking a creative strategist to elevate our online presence, drive community engagement, and convert followers into loyal customers. This flexible role offers the perfect opportunity to showcase your digital marketing expertise while working with a forward-thinking team in Atlanta's thriving tech scene. If you're passionate about storytelling through social platforms and ready to make a measurable impact, we want to hear from you!
Responsibilities
- Develop and execute data-driven social media strategies across Instagram, LinkedIn, Twitter, and TikTok
- Create engaging content calendars with visually compelling graphics, videos, and copy
- Analyze performance metrics using Sprout Social and Google Analytics to optimize campaigns
- Manage community engagement by responding to comments and DMs within 2 hours
- Collaborate with the marketing team to align social initiatives with brand goals
- Track competitor activity and identify emerging social media trends
- Monthly reporting on KPIs including reach, engagement rate, and conversion lift
Qualifications
- 3+ years of hands-on social media management experience
- Proven track record of growing brand engagement by 40%+ year-over-year
- Expertise in Canva, Adobe Creative Suite, and scheduling tools like Buffer
- Strong analytical skills with ability to derive insights from social metrics
- Portfolio showcasing successful campaign examples (include link in application)
- Understanding of SEO principles and hashtag strategy
- Ability to work independently with minimal supervision
- Local Atlanta residency or willingness to commute to office 1x/week