Job Description
Join Detroit Digital Innovators as our Part-Time Social Media Manager and transform how brands connect with audiences in the Motor City. We're seeking a creative strategist to elevate our clients' digital presence through innovative campaigns and authentic engagement. This hybrid role offers 25 hours/week with competitive compensation and flexible scheduling. Ideal candidates will combine data-driven insights with compelling storytelling to drive measurable growth. If you're passionate about Detroit's evolving tech scene and thrive in fast-paced environments, we encourage you to apply and become part of our award-winning marketing team.
Responsibilities
- Develop and execute data-driven social media strategies across 5+ platforms (Instagram, TikTok, LinkedIn, Twitter, Facebook)
- Create engaging content calendars with 15+ posts/week including graphics, videos, and written copy
- Analyze campaign performance metrics and optimize strategies to increase engagement by 30%
- Manage community engagement through timely responses to comments and messages
- Collaborate with graphic designers to produce platform-specific visual assets
- Monitor industry trends and competitor activities to identify opportunities
- Generate monthly performance reports with actionable insights for clients
Qualifications
- 3+ years of social media management experience with proven portfolio of successful campaigns
- Expertise in analytics tools (Meta Business Suite, Google Analytics, Sprout Social)
- Strong understanding of SEO principles and content marketing best practices
- Proficiency in graphic design tools (Canva, Adobe Creative Suite)
- Experience managing paid social media budgets ($5k-$10k/month)
- Bachelor's degree in Marketing, Communications, or related field
- Exceptional written communication skills with attention to brand voice
- Ability to work independently while collaborating cross-functionally