Job Description
Join our vibrant team as a Part-Time Social Media Manager in Corpus Christi! Coastal Digital Marketing is seeking a creative and data-driven professional to elevate our clients' digital presence. This hybrid role offers flexibility while making a tangible impact in the coastal marketing landscape. Ideal for candidates passionate about authentic storytelling and community engagement.
Responsibilities
- Develop and execute engaging social media strategies across platforms (Instagram, Facebook, TikTok, LinkedIn)
- Create compelling visual and written content reflecting Corpus Christi's unique coastal culture
- Analyze campaign performance metrics and optimize content for maximum reach
- Manage community engagement, respond to inquiries, and foster brand loyalty
- Collaborate with graphic designers to produce branded assets
- Monitor industry trends and competitor activities
- Prepare monthly performance reports for client stakeholders
Qualifications
- 2+ years of professional social media management experience
- Proven portfolio demonstrating successful content campaigns
- Proficiency in social analytics tools (Sprout Social, Hootsuite, Meta Business Suite)
- Expertise in Canva, Adobe Creative Suite, or similar design tools
- Strong understanding of SEO best practices for social platforms
- Ability to work independently with minimal supervision
- Residency in or near Corpus Christi preferred
- Basic knowledge of local tourism and coastal markets