Job Description
We're seeking a creative Part-Time Social Media Manager to amplify our brand's voice across digital platforms. Join our vibrant New Orleans-based team and help us connect with local and global audiences through compelling storytelling and data-driven campaigns. This hybrid role (20 hours/week) offers flexibility while making measurable impact.
Responsibilities
- Develop and execute multi-platform social media strategies (Instagram, Facebook, TikTok, LinkedIn)
- Create engaging content calendars with original graphics, videos, and copy
- Analyze performance metrics and optimize campaigns for engagement growth
- Manage community interactions and brand reputation across channels
- Collaborate with marketing team on cross-promotional initiatives
- Monitor industry trends and competitive landscape
- Track ROI and provide monthly performance reports
Qualifications
- 3+ years of social media management experience with proven portfolio
- Expertise in content creation tools (Canva, Adobe Creative Suite)
- Strong analytical skills with experience in platform analytics
- Deep understanding of New Orleans culture and local market
- Ability to work independently and meet deadlines in hybrid environment
- Excellent written communication and visual storytelling abilities
- Proficiency in scheduling tools (Later, Hootsuite, Sprout Social)