Job Description
Join our dynamic Fort Worth team as a Social Media Manager and become the voice of our brand! We're seeking a creative strategist to elevate our digital presence across all platforms. This role offers the opportunity to shape our brand narrative, drive community engagement, and translate marketing goals into viral campaigns. If you're passionate about data-driven storytelling and thrive in a fast-paced environment, we want to meet you!
Responsibilities
- Develop and execute comprehensive social media strategies across Instagram, LinkedIn, Twitter, and TikTok
- Create engaging content calendars with original graphics, videos, and copy
- Analyze campaign performance using analytics tools to optimize ROI
- Manage community engagement and respond to customer inquiries within 24 hours
- Collaborate with marketing team to align social initiatives with brand goals
- Monitor industry trends and competitor activities to identify opportunities
- Coordinate with design team for visual assets and campaign materials
- Prepare monthly performance reports with actionable insights
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 3+ years of professional social media management experience
- Proven track record of growing audience engagement and brand awareness
- Expertise in social media analytics tools (e.g., Sprout Social, Hootsuite)
- Strong graphic design skills with proficiency in Adobe Creative Suite
- Ability to multitask and manage multiple projects simultaneously
- Excellent written communication with attention to brand voice
- Experience managing paid social media advertising campaigns