Job Description
Join our dynamic marketing team as a Part-Time Social Media Manager and transform how brands connect with audiences in Sacramento's thriving digital landscape. We're seeking a creative strategist to elevate our clients' online presence through compelling content, data-driven campaigns, and community engagement. This flexible role (20-25 hrs/week) offers the perfect opportunity to showcase your social media expertise while working with innovative brands across diverse industries.
At Pulse Digital Solutions, we empower our team with cutting-edge tools and collaborative freedom. You'll collaborate with designers, copywriters, and strategists to craft narratives that resonate and drive measurable growth. If you're passionate about turning trends into transformations and analytics into actionable insights, we want to hear from you!
Responsibilities
- Develop and execute multi-platform social media strategies across Instagram, Facebook, Twitter, LinkedIn, and TikTok
- Create engaging content calendars with original graphics, videos, and copy aligned with brand voice
- Analyze campaign performance using tools like Sprout Social and Google Analytics to optimize ROI
- Manage community engagement, respond to inquiries, and foster brand advocacy
- Stay current with algorithm changes and emerging social media trends
- Collaborate with SEO team to ensure content supports organic growth goals
- Prepare monthly performance reports with actionable insights for stakeholders
Qualifications
- 3+ years proven social media management experience with portfolio of successful campaigns
- Expertise in social media analytics tools and data-driven decision making
- Proficiency in graphic design tools (Canva, Adobe Creative Suite) and video editing
- Strong understanding of SEO principles and content marketing best practices
- Ability to manage multiple projects with competing deadlines in a fast-paced environment
- Excellent written communication skills with attention to brand voice consistency
- Must be available to work 20-25 hours weekly with flexibility for occasional evening/weekend content scheduling