Job Description
Join TechNova Solutions, a cutting-edge digital innovation firm, as a Remote Part-Time Digital Marketing Specialist. We're seeking a creative strategist to drive our client campaigns while enjoying Miami's vibrant culture from home. This flexible role (20-25 hrs/week) offers competitive compensation and the freedom to work from anywhere in the continental US.
Our ideal candidate will leverage data-driven insights to optimize multi-channel marketing initiatives. You'll collaborate with cross-functional teams to execute campaigns that boost brand awareness and conversions. Enjoy a supportive remote environment with quarterly team meetups in Miami and professional development stipends.
Responsibilities
- Develop and execute data-driven digital marketing campaigns across SEO, SEM, and social media platforms
- Analyze campaign performance metrics using Google Analytics and Adobe Analytics to optimize ROI
- Create engaging content for blog posts, email newsletters, and social media channels
- Manage paid advertising budgets across Google Ads and Facebook Ads Manager
- Conduct A/B tests for landing pages and email marketing sequences
- Generate monthly performance reports with actionable insights for stakeholders
- Stay updated on industry trends and algorithm changes affecting digital marketing
Qualifications
- 3+ years of hands-on digital marketing experience with proven campaign results
- Proficiency in Google Analytics, SEMrush, and HubSpot or similar marketing automation tools
- Strong understanding of SEO best practices and content marketing strategies
- Experience managing paid advertising budgets (minimum $5k/month)
- Excellent written and verbal communication skills with attention to detail
- Ability to work independently with minimal supervision while meeting deadlines
- Portfolio showcasing successful digital marketing campaigns
- Google Ads and HubSpot certifications preferred