Job Description
Join Innovate Digital Solutions as a Remote Part-Time Digital Marketing Specialist and transform brands through cutting-edge digital strategies. We're seeking a creative and data-driven professional to execute impactful campaigns while enjoying flexible remote work. This role offers the perfect blend of autonomy, collaboration, and growth opportunities in Raleigh's thriving tech ecosystem. Key benefits include: flexible scheduling, competitive compensation, and access to premium marketing tools.
Responsibilities
- Develop and execute multi-channel digital marketing campaigns across social media, email, and SEO
- Analyze campaign performance data using Google Analytics and marketing automation platforms
- Create engaging content for blog posts, social media, and email newsletters
- Manage PPC ad budgets and optimize ROI across Google Ads and Meta platforms
- Collaborate with cross-functional teams to align marketing initiatives with business goals
- Track KPIs and generate performance reports with actionable insights
Qualifications
- 3+ years of digital marketing experience with proven campaign success
- Proficiency in Google Analytics, Google Ads, and Meta Business Suite
- Strong content creation skills with portfolio examples
- Experience with marketing automation tools (HubSpot/Marketo preferred)
- Bachelor's degree in Marketing, Communications, or related field
- Ability to work independently while meeting deadlines
- Excellent written communication and analytical thinking abilities