Job Description
Join Tampa Bay Innovations as a Senior Digital Marketing Manager and lead our remote-first team in revolutionizing digital strategies for Fortune 500 clients. This full-time, work-from-home position offers competitive compensation, comprehensive benefits, and the opportunity to shape the future of digital marketing while enjoying Tampa's vibrant culture without the commute. We're seeking a strategic thinker with 5+ years of experience to drive growth through innovative campaigns and data-driven decisions.
Responsibilities
- Develop and execute comprehensive digital marketing strategies across SEO, PPC, and social media channels
- Lead a team of 3-5 marketing specialists and coordinate with cross-functional departments
- Analyze campaign performance using Google Analytics, SEMrush, and marketing automation tools
- Manage $500K+ annual digital advertising budget with ROI optimization focus
- Create compelling content assets including whitepapers, case studies, and email campaigns
- Stay updated on industry trends and implement emerging technologies (AI, voice search)
- Present monthly performance reports to C-suite executives with actionable insights
Qualifications
- Bachelor's degree in Marketing, Business, or related field (MBA preferred)
- 5+ years of progressive digital marketing experience with team leadership
- Google Ads and Google Analytics certifications required
- Proven track record of managing 6-figure digital budgets
- Expertise in marketing automation platforms (HubSpot, Marketo)
- Strong analytical skills with ability to translate data into strategy
- Exceptional communication and project management abilities
- Experience working with remote teams and asynchronous collaboration tools