Job Description
Join Crescent City Innovations as a Senior Digital Marketing Strategist and lead transformative remote-first campaigns from the vibrant culture of New Orleans. We're seeking a data-driven innovator to architect omnichannel strategies that captivate audiences across digital touchpoints. Enjoy competitive benefits, flexible scheduling, and the freedom to craft exceptional work-life balance while contributing to our award-winning marketing team. This 100% remote role offers the perfect blend of professional growth and Louisiana charm.
Responsibilities
- Develop and execute comprehensive digital marketing strategies across SEO, SEM, and social media channels
- Analyze campaign performance using Google Analytics and Adobe Analytics to optimize ROI
- Lead cross-functional collaboration with content and design teams for cohesive brand storytelling
- Manage $500K+ annual digital budgets with meticulous tracking and reporting
- Drive customer acquisition through innovative funnel optimization and A/B testing
- Stay ahead of industry trends through continuous research and competitive analysis
- Mentor junior marketers and implement scalable marketing automation workflows
Qualifications
- 5+ years in digital marketing with proven campaign management experience
- Expertise in Google Ads, Facebook Ads Manager, and marketing automation platforms
- Advanced proficiency in Google Analytics, SEO tools (SEMrush/Ahrefs), and CRM systems
- Bachelor's degree in Marketing, Communications, or related field
- Certification in Google Analytics, HubSpot, or similar digital marketing credentials
- Exceptional data interpretation skills with ability to translate insights into actionable strategies
- Strong portfolio demonstrating successful multi-channel campaigns
- Excellent written communication and remote collaboration abilities