Job Description
Join TechNova Solutions' dynamic remote team as we rapidly expand our digital footprint! We're urgently seeking a results-driven Senior Digital Marketing Specialist to lead innovative campaigns from the comfort of your home office. This is your chance to make an immediate impact in a fast-paced environment with industry-leading tools and collaborative virtual teams.
Why TechNova? We offer competitive compensation, comprehensive benefits, and a culture that champions remote work flexibility. As a Minneapolis-based tech innovator, we're committed to empowering our team members to thrive professionally while maintaining work-life balance.
Responsibilities
- Develop and execute multi-channel digital marketing strategies across SEO, SEM, social media, and email campaigns
- Analyze performance metrics using Google Analytics and marketing automation platforms to optimize ROI
- Lead A/B testing initiatives for landing pages and ad creatives
- Manage paid advertising budgets across Google Ads and social platforms
- Collaborate with cross-functional teams to align marketing with business objectives
- Create compelling content that drives engagement and conversions
- Stay current with digital marketing trends and algorithm updates
Qualifications
- 5+ years of digital marketing experience with proven campaign results
- Expertise in SEO/SEM, Google Ads, and social media advertising
- Strong analytical skills with experience in data-driven decision making
- Proficiency in marketing automation tools (HubSpot, Marketo)
- Excellent written communication and presentation abilities
- Bachelor's degree in Marketing, Business, or related field
- Remote work experience with self-discipline and time management skills