Job Description
Join Coastal Innovations Group as a Senior Digital Marketing Specialist and revolutionize how we connect with our audience remotely. This fully remote, full-time position offers the perfect blend of creativity and strategy, allowing you to make a tangible impact while enjoying Long Beach's vibrant culture. We're seeking a dynamic professional to lead our digital initiatives and drive measurable growth in a collaborative, supportive environment.
Responsibilities
- Develop and execute comprehensive digital marketing campaigns across SEO, SEM, and social media platforms
- Analyze campaign performance data to optimize ROI and identify growth opportunities
- Lead content strategy creation for blogs, email newsletters, and multimedia assets
- Manage paid advertising budgets across Google Ads and social media channels
- Collaborate with cross-functional teams to align marketing initiatives with business goals
- Generate detailed performance reports and present insights to leadership
- Stay current with digital marketing trends and industry best practices
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 5+ years of digital marketing experience with proven campaign success
- Expertise in Google Analytics, SEO/SEM tools, and marketing automation platforms
- Strong analytical skills with data-driven decision-making abilities
- Exceptional written and verbal communication skills
- Proficiency in Adobe Creative Suite and marketing software (HubSpot, Marketo)
- Remote work experience with demonstrated self-management capabilities