Job Description
Join our award-winning remote-first team at BlueSky Marketing Group as we transform digital landscapes for Fortune 500 clients. This 100% remote Senior Digital Marketing Specialist role offers the perfect blend of strategic autonomy and collaborative innovation. Enjoy flexible hours, comprehensive benefits, and cutting-edge tools while making measurable impact from your Milwaukee home office.
We're seeking a data-driven marketer to lead integrated campaigns across SEO, PPC, and social media channels. You'll collaborate with cross-functional teams while owning campaign performance analytics and optimization strategies. Our culture values work-life balance, professional growth, and innovative thinking.
Responsibilities
- Develop and execute multi-channel digital marketing strategies with 15%+ YoY growth targets
- Manage $500K+ monthly ad budgets across Google Ads, Meta, and LinkedIn platforms
- Analyze campaign performance using Google Analytics 4, Looker Studio, and CRM data
- Lead A/B testing initiatives to optimize conversion rates across all digital touchpoints
- Mentor junior marketers and conduct quarterly performance reviews
- Present campaign insights to executive stakeholders through data-driven storytelling
- Stay current with digital marketing trends through continuous learning and certification
Qualifications
- 5+ years of digital marketing experience with proven ROI results
- Advanced proficiency in Google Ads, Meta Business Suite, and Google Analytics
- Strong analytical skills with experience in data visualization tools (Tableau/Power BI)
- Bachelor's degree in Marketing, Business, or related field
- Google Ads and HubSpot certifications required
- Experience managing remote teams and asynchronous workflows
- Exceptional written communication and presentation skills
- Portfolio demonstrating successful campaign implementations