Job Description
Join Innovate Digital Solutions as a Senior Digital Marketing Specialist and revolutionize our remote-first marketing strategy! We're seeking a dynamic professional to lead our digital transformation from the comfort of your Wichita home office. Enjoy competitive compensation, comprehensive health benefits, and unlimited PTO while making a measurable impact on our growing portfolio of B2B clients. Why you'll love working with us: Flexible scheduling, annual tech stipend, monthly virtual team-building events, and opportunities for professional development through our exclusive partner programs.
Responsibilities
- Develop and execute comprehensive digital marketing campaigns across SEO, PPC, and social media channels
- Analyze performance data using Google Analytics and Adobe Analytics to optimize ROI
- Lead cross-functional virtual teams to ensure cohesive campaign execution
- Manage $500K+ annual digital advertising budget with quarterly strategic reviews
- Create compelling content marketing assets including whitepapers and case studies
- Implement A/B testing frameworks for landing page and email optimization
- Stay current with digital marketing trends and algorithm updates
- Report campaign performance to executive stakeholders monthly
Qualifications
- Bachelor's degree in Marketing, Business, or related field (Master's preferred)
- 5+ years of progressive digital marketing experience with remote work exposure
- Google Analytics and Google Ads certifications required
- Proven experience managing multi-channel campaigns with $100K+ budgets
- Expertise in marketing automation platforms (HubSpot/Marketo)
- Strong analytical skills with data-driven decision-making ability
- Exceptional written communication skills for virtual collaboration
- Proficiency in SEO tools (SEMrush, Ahrefs) and social media analytics