Job Description
Join our dynamic remote team at GrowthEdge Solutions and transform digital landscapes from the comfort of your home. We're seeking a passionate Senior Digital Marketing Specialist to drive our clients' growth through innovative strategies. Enjoy full-time remote work with competitive compensation, comprehensive benefits, and flexible hours while making a measurable impact.
As a key member of our marketing division, you'll collaborate with cross-functional teams to develop data-driven campaigns that elevate brand visibility and ROI. We foster a culture of creativity, continuous learning, and professional development, ensuring you stay at the forefront of industry trends.
Responsibilities
- Design and execute multi-channel digital marketing campaigns across SEO, SEM, social media, and email marketing
- Analyze performance metrics using Google Analytics, SEMrush, and HubSpot to optimize campaign ROI
- Lead content strategy development, including blog posts, whitepapers, and video scripts
- Manage PPC budgets and bidding strategies for Google Ads and social platforms
- Conduct market research and competitor analysis to identify growth opportunities
- Collaborate with design teams to create compelling visual assets
- Present monthly performance reports to stakeholders with actionable insights
Qualifications
- Bachelor's degree in Marketing, Communications, or related field (or equivalent experience)
- 5+ years of digital marketing experience with proven campaign success
- Expertise in SEO/SEM tools (Google Analytics, SEMrush, Ahrefs) and marketing automation platforms
- Strong analytical skills with data-driven decision-making abilities
- Certifications in Google Ads, HubSpot, or Meta Blueprint preferred
- Experience managing remote teams and cross-functional projects
- Exceptional written communication and presentation skills
- Proficiency in HTML/CSS and marketing analytics tools