Job Description
Join Crescent City Digital's innovative team as a Senior Digital Marketing Specialist and revolutionize how New Orleans businesses thrive online. This fully remote position offers the flexibility to work from anywhere while contributing to impactful campaigns for local and national clients. We're seeking a results-driven professional passionate about leveraging data-driven strategies to elevate brands in the digital landscape.
As a key member of our marketing division, you'll craft compelling digital experiences that resonate with diverse audiences. Our collaborative environment values creativity, analytical thinking, and a deep understanding of emerging marketing technologies. Enjoy competitive compensation, comprehensive benefits, and the opportunity to shape the future of digital marketing from the comfort of your home office.
Responsibilities
- Develop and execute comprehensive digital marketing strategies across SEO, SEM, social media, and email channels
- Analyze campaign performance using Google Analytics, SEMrush, and other marketing automation tools
- Create engaging content tailored to New Orleans' unique market demographics
- Manage PPC campaigns with budgets up to $50K/month
- Collaborate with cross-functional teams to align marketing initiatives with business goals
- Generate monthly performance reports with actionable insights for stakeholders
- Stay current with digital marketing trends and algorithm updates
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 5+ years of digital marketing experience with proven campaign results
- Advanced proficiency in Google Analytics, Google Ads, and Facebook Ads Manager
- Strong understanding of SEO/SEM best practices and content marketing principles
- Experience with marketing automation platforms (HubSpot, Marketo, or similar)
- Exceptional analytical skills with ability to translate data into strategy
- Excellent written communication and presentation abilities
- Portfolio demonstrating successful digital marketing campaigns