Job Description
Join InnovateTech Solutions as a remote Senior Digital Marketing Specialist and revolutionize how brands connect with audiences from the comfort of your home office. We're seeking a data-driven innovator to lead our digital transformation initiatives. Enjoy flexible hours, comprehensive benefits, and a collaborative virtual environment while making impactful contributions to our Fortune 500 client portfolio.
Responsibilities
- Develop and execute multi-channel digital marketing strategies across SEO, SEM, and social media platforms
- Analyze campaign performance using Google Analytics and Adobe Analytics to optimize ROI
- Lead A/B testing initiatives for landing pages and email campaigns
- Manage $500K+ digital advertising budgets with quarterly reporting to stakeholders
- Mentor junior marketers through virtual workshops and collaborative projects
- Stay current with industry trends via weekly research briefings
Qualifications
- 5+ years of digital marketing experience with proven ROI-driven campaigns
- Expertise in Google Ads, Facebook Ads Manager, and HubSpot Marketing Hub
- Advanced certification in Google Analytics or Adobe Analytics
- Portfolio demonstrating successful B2B lead generation campaigns
- Strong project management skills with remote team experience
- Proficiency in HTML/CSS for landing page optimization
- Bachelor's degree in Marketing or related field