Job Description
We are seeking a results-driven Senior SEO Specialist to lead our organic growth initiatives. In this pivotal role, you will develop and execute comprehensive SEO strategies that drive high-quality traffic, increase brand visibility, and optimize conversion rates across our digital ecosystem. You will collaborate closely with cross-functional teams, including content, engineering, and product, to ensure our website architecture and content strategy are aligned with the latest search engine algorithms.
Why Join Us?
- Competitive salary and equity package.
- Flexible remote-first culture.
- Top-tier health and wellness benefits.
- Professional development and conference budget.
The Role:
As our Senior SEO Specialist, you will own the technical and content health of our domain. You will analyze data to uncover opportunities, mentor junior team members, and stay ahead of industry trends to keep us competitive in a rapidly evolving digital landscape.
Responsibilities
- Conduct comprehensive technical SEO audits and implement corrective actions to improve site speed, crawlability, and indexation.
- Develop and execute data-driven content strategies based on keyword research, competitor analysis, and user intent.
- Lead on-page optimization efforts, including meta tags, header structures, and internal linking strategies.
- Monitor key performance indicators (KPIs) such as organic traffic, keyword rankings, and conversion rates using tools like Google Analytics and Search Console.
- Collaborate with web developers to ensure technical best practices are met for schema markup, structured data, and mobile responsiveness.
- Manage and oversee link-building campaigns to build high-authority backlinks from relevant industry sources.
- Stay up-to-date with algorithm updates and emerging trends in search engine marketing.
Qualifications
- 5+ years of proven experience in SEO, with a strong track record of driving organic traffic growth.
- Deep understanding of on-page, off-page, and technical SEO best practices.
- Proficiency in SEO tools such as Google Analytics, Google Search Console, Ahrefs, SEMrush, or Screaming Frog.
- Strong analytical skills with the ability to interpret complex data and translate it into actionable insights.
- Excellent written and verbal communication skills for cross-departmental collaboration.
- Bachelor’s degree in Marketing, Communications, Information Systems, or a related field.
- Experience with HTML, CSS, and JavaScript is a strong plus.