Job Description
We are looking for a Senior SEO Specialist to architect our organic growth strategy. In this pivotal role, you will be the guardian of our digital visibility, ensuring our brand dominates search engine results pages (SERPs). You will blend technical expertise with creative content strategy to drive measurable, high-quality traffic.
Join a team that values data-driven decisions and innovative problem-solving. You will have the autonomy to experiment with new strategies and the support to scale successful initiatives.
Responsibilities
- Lead comprehensive technical SEO audits to identify crawlability, indexability, and site architecture issues.
- Develop and execute data-driven keyword strategies that align with business goals and user intent.
- Optimize on-page elements, including meta titles, descriptions, headers, and internal linking structures.
- Monitor and analyze website performance using Google Analytics 4 and Search Console to report on KPIs.
- Collaborate with developers to implement schema markup, structured data, and site speed optimizations.
- Conduct competitive analysis to uncover opportunities and threats in the marketplace.
- Stay updated on Google algorithm updates and industry best practices to maintain a competitive edge.
Qualifications
- Minimum of 5 years of hands-on experience in SEO, with a proven track record of increasing organic traffic.
- Advanced knowledge of Google Search Console, Analytics 4, and major SEO tools (e.g., Ahrefs, SEMrush, Moz).
- Strong technical understanding of HTML, CSS, and JavaScript.
- Experience with content management systems (CMS) like WordPress or Headless CMS.
- Excellent analytical skills with the ability to interpret data and translate insights into actionable strategies.
- Strong written and verbal communication skills to present complex SEO concepts to stakeholders.