Job Description
Join our award-winning digital marketing team as a Senior Social Media Manager and transform how brands connect with audiences in the Dallas-Fort Worth metroplex. We're seeking a strategic visionary to lead our social media initiatives for Fortune 500 clients, driving measurable ROI through innovative content strategies and data-driven campaigns. This high-impact role combines creative storytelling with analytical rigor in a fast-paced, collaborative environment.
At Innovate Digital Solutions, we offer competitive compensation, comprehensive benefits, and opportunities for professional growth in one of America's fastest-growing tech hubs. Work remotely with occasional in-office collaboration at our state-of-the-art Plano headquarters.
Responsibilities
- Develop and execute comprehensive social media strategies across platforms (LinkedIn, Instagram, TikTok, Facebook) for enterprise clients
- Lead content creation teams including copywriters, designers, and videographers
- Analyze campaign performance using Sprout Social and Google Analytics to optimize ROI
- Manage $500K+ annual social media budgets with precise allocation tracking
- Present monthly performance reports to C-suite stakeholders with actionable insights
- Mentor junior team members while fostering a culture of innovation
- Stay ahead of emerging platform algorithms and digital marketing trends
Qualifications
- 8+ years of social media management experience with enterprise-level brands
- Proven track record of growing engagement by 200%+ and reducing CAC by 30%
- Expertise in paid social advertising (Meta Business Suite, LinkedIn Campaign Manager)
- Advanced proficiency in social listening tools (Brandwatch, Talkwalker)
- Certification in Google Analytics and/or Meta Blueprint
- Strong portfolio showcasing viral campaigns and award-winning content
- Bachelor's degree in Marketing, Communications, or related field
- Experience managing remote teams in distributed environments