Job Description
Join our award-winning digital marketing team as a Senior Social Media Manager in Orlando! We're seeking a strategic innovator to lead our social media presence and drive explosive brand growth. This high-impact role offers competitive compensation, comprehensive benefits, and the opportunity to shape our digital future. If you're ready to transform social media into a revenue-driving powerhouse, we want to hear from you!
Responsibilities
- Develop and execute data-driven social media strategies across all platforms (Instagram, TikTok, LinkedIn, Facebook, Twitter)
- Lead content creation, including copywriting, graphic design, and video production
- Manage paid social advertising campaigns with $50k+ monthly budgets
- Analyze performance metrics using Sprout Social, Google Analytics, and native platform insights
- Collaborate with cross-functional teams for integrated marketing campaigns
- Manage and mentor a team of 3 social media specialists
- Stay ahead of emerging trends and platform algorithm changes
- Report on ROI and present insights to executive stakeholders
Qualifications
- 5+ years of progressive social media management experience
- Proven track record of scaling brand engagement (100K+ followers)
- Expertise in paid social advertising (Meta Ads, LinkedIn Ads)
- Strong analytical skills with experience converting data to strategy
- Proficiency in social media tools (Hootsuite, Canva, Adobe Creative Suite)
- Bachelor's degree in Marketing, Communications, or related field
- Experience managing teams and developing talent
- Portfolio demonstrating successful campaign results