Job Description
Join our award-winning digital agency in Boston as we revolutionize brand storytelling through social media. We're seeking a visionary Senior Social Media Manager to lead our client portfolio's digital presence across platforms including Instagram, TikTok, LinkedIn, and emerging channels. This hybrid role offers competitive compensation, comprehensive benefits, and the opportunity to shape cutting-edge social strategies for Fortune 500 clients in tech, healthcare, and consumer goods sectors.
Responsibilities
- Develop and execute data-driven social media strategies that increase brand awareness and drive measurable ROI
- Lead content creation across platforms including video, graphics, and interactive campaigns
- Analyze performance metrics using Sprout Social, Google Analytics, and native platform insights
- Manage $500K+ annual social media budgets across 15+ client accounts
- Mentor junior team members and conduct monthly performance reviews
- Collaborate with PR, SEO, and creative teams for integrated campaigns
Qualifications
- 5+ years of social media management experience with B2B/B2C brands
- Proven expertise in scaling Instagram and TikTok communities (100K+ followers)
- Advanced certification in Meta Blueprint or Google Digital Garage
- Portfolio demonstrating successful campaign results (20%+ engagement growth)
- Proficiency in social listening tools (Sprout Social, Brandwatch)
- Experience managing social media crisis communications